Rider Ad Localization

Uber

Amsterdam
1400+
11-50

Execution, not strategy, separates leaders from laggards. Leverage our platform solutions and talent resources to create organisational simplicity and deliver speed and efficiency in global go-to-market operations.

Rationalising global brand go-to-market operations

(EMEA)

Since 2017 / 47 EMEA countries

(EMEA)

Since 2014 / 14 WE countries

(WHQ)

Since 2015 / Global

Interactive Campaign Assets

At the end of 2016, in order to continue its scalable global growth, UBER centralized digital brand marketing campaign management operations in Europe, Middle East and Africa. This in effect meant that a new team was being formed in Amsterdam UBER EMEA headquarters that was to takeover some of the functions from countries and marketing managers in countries.